PURE Casino Yellowhead
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About Us

At PURE Canadian Gaming, we are committed to our People, our Communities, and our Planet; we are dedicated to being a responsible business, an employer of choice, and a supportive member of our diverse communities.

 

Our Values

Excellence  

We present our people, products and environments with excellence and pride. Our high standards are carefully designed to exceed expectations and create delight and loyalty.

Ownership

We treat our guests, each other, and our facilities with the care and concern of a business owner. Engaged team members contribute energy, ideas, and feedback that help us grow and improve our business.

Teamwork

We willingly share our time, people, energy, information, and resources. From our front-line teams, our properties, and our corporate team, we communicate and collaborate freely to ensure we get the job done well.  We combine efforts to contribute to our communities.

Respect

Guests, team members, regulators and suppliers should all feel welcome, valued, and safe at our locations. We hire the best and strive to include everyone in our success. 

Our Pillars

PURE Canadian Gaming’s sustainability strategy and focus can be summarized under each of these pillars

PEOPLE Our teams and partners

COMMUNITIES Our guests, neighbors and stakeholders

PLANET Our footprint, sustainable practices and initiatives

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PEOPLE

We promote the well being of our People by striving to be the employer of choice. We dedicate our time and resources to support programs that strengthen our Communities. 

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PLAY

Our Commitment to Responsible Gaming and Community Support.

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PLANET

We commit to doing our part to protect our Planet by minimizing our environmental impact. This includes partnerships with environmentally conscious vendors, energy efficient choices and sustainable practices at our properties.

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